Nasdaq More profits equals more sales, and more sales equals a bigger ROI for investors. We are seeking to raise $1M by conducting a public offering under Regulation CF. In addition to these risks, you should carefully consider the specific information and risks While iRobot has maintained its leadership in that market, it came at the cost of margins and profits, which have come tumbling down (along with the stock price). Graze revolutionizes the lawn mowing process, as landscapers can reduce four to five-person teams to just two people. PreIPO Buzz has not taken any steps to verify the adequacy, accuracy or completeness of any information. Those pain-points are painful enough and the benefits of Grazes solutions clear enough that I do believe this company has a good opportunity to become a meaningfully large player in the U.S. commercial landscaping market. The Company is currently pre-revenue. That service is necessary to keep the mower up-to-date and functioning. By accessing this site and any pages thereof, you agree to be bound by the Terms of Use and Privacy Policy. Robinhood Markets Inc . Neither SeedInvest nor any of its officers, directors, agents and employees makes any warranty, express or implied, of any kind whatsoever related to the adequacy, accuracy or completeness of any information on this site or the use of information on this site. While we plan to eventually do all production in house, initially we will be leveraging contract manufacturers as we build up scale. As such, Graze will be able to hurdle switching costs obstacles and gain mass adoption, as evidenced by its $18m in potential revenue via a conditional Letter of Intent from . Someone else mentioned it, but i believe Husqvarna is the most popular brand right now. No early risers, he said, sheep typically "get up about 10 a.m. or 10:30 a.m." then they graze a while, maybe take a nap, graze some more into the evening, and then eventually go to sleep and do it all again the next day. Graze is a startup on Startengine.com that makes fully autonomous electric mowers. Additionally, we may not be able to make a transition to mass production, either via in house manufacturing or contract manufacturers. Graze Mowing is rolling out a new electric, autonomous commercial lawn mower that will enable not only hands-free groundskeeping, but groundskeeper-free. disclosed in Grazes profile and Offering Circular. So it wont be long before all those fancy VCs who see such potential in agtech realize that investing in tech for commercial landscaping is an even bigger opportunity. I posted this a few weeks ago: https://www.reddit.com/r/investing/comments/hw2qq0/graze_mowing_reg_a/. When you complete your investment on SeedInvest, your money will be transferred to an escrow account where an We may need to raise additional capital, which might not be available or might be available only on terms unfavorable to us or our investors. There are multiple studies detailing how lawnmowers are as harmful as gas-powered cars. If perennial weeds are a problem, consider . Skip Navigation watchlive Markets. This might be useful for commercial properties. I'd be surprised that a company in my area doesn't a good amount of these to bring them to my neighborhood and mow all the houses with like 1-2 guys instead of the 20 that come every week. Press question mark to learn the rest of the keyboard shortcuts. Valuation and capitalization. Sign up below to get this incredible offer! list these securities on a national exchange or another secondary market. Traditional commercial mowers, on the other hand, can cost up to $15,000 . 1,571 followers. Our partnerships and our relationships with commercial landscaping companies is crucial for us to achieve our growth plan. Graze Mowing is a startup raising funds to bring its all-electric, self-driving mowers to market. Valuation: $17 billion. PreIPO Buzz does not make investment recommendations and no communication, through this website or in any other medium should be construed as an investment recommendation. And become more affordable as they progress so get in while we can. Back Submit. Safety costs come down to zero. Under Johns leadership, Jensen acquired a maintenance company in 2008 to extend its geographic reach to Sacramento and the North Bay before selling Jensen Landscape to private equity backed Monarch Landscape in 2016. With that stated, there are many potential upsides and huge growth potential. Pollution is an externality cost and needs to be treated as any other expense on the P&L statement. Many of our competitors have more resources and greater market recognition than we do.Because we are a new entrant to the commercial landscaping market, there are already a number of companies that have more resources and greater market recognition than we do. Total amount raised across all funding rounds, Total number of Crunchbase contacts associated with this organization, Total number of employee profiles an organization has on Crunchbase, Total number of investment firms and individual investors, Total number of organizations similar to the given organization, Descriptive keyword for an Organization (e.g. Because we are a new entrant to the commercial landscaping market, there are already a number of companies that have more resources and greater market recognition than we do. Husqvarna has one already and if iRobot doesn't they certainly could. The $54 billion commercial landscaping industry in the US is a very manual, low-skilled, and low margin sector. If we graze or mow higher, we favor orchardgrass growth and allow all the grasses to continue leaf development without the roots ceasing growth to produce new leaves. Legal, accounting, printing, and regulatory fees can cost millions more. The Company's former Chief Technology Officer departed as of January 15, 2020. But, the company has signed and executed three Letters of Intent (LOIs) which help mitigate this pre-revenue risk. After all, the company is pre-revenue. And now, you have the opportunity to invest in this rising startup through Grazes equity crowdfunding raise. Because of this, we may face issues developing a product and technology that can compete with other players in the market. With a fairly even split in the industry between the commercial and residential segments, commercial landscaping, Grazes target industry, has the opportunity to reach $70 billion. 2. JavaScript must be enabled to use this site. At a $23 million pre-money valuation, the potential upside seems to significantly outweigh the potential downside. Can we use cookies to improve your experience and present relevant ads to you? Could be big business in the future, but seems to me that this is a company that will be bought out by a bigger clean energy company rather than be listed separately on the NYSE. Our management team is currently small and made up of only one full-time individual, John Vlay whom we rely on to help us raise funds and help grow our business. But, is buying Graze stock worth the risk? Because of this, we will have less control of our supply chain as we grow the business, which could affect our ability to meet customer demand. Graze could find itself in a similar position if this market scales similarly to the robotic vacuum cleaner market. Investment in personnel. Also of note, Graze did have an LOI expire with LandCare, another top U.S. commercial landscaping company. If we mow or graze too close, we may eventually kill off that plant and possibly favor growth of fescue, bluegrass and weeds. Second, after over 3 years of R&D we have reached an incredibly See more Create new account Danetha Doe is a writer, public speaker, and founder of Money & Mimosas. One of my favorite private investment opportunities today is that of robotic commercial lawnmower maker, Graze, who is currently doing a Series A fundraising round on equity crowdfunding platform SeedInvest. Our success is based on our ability to raise capital in order to achieve a minimum viable product and move into production. Meet the team and learn why we're poised to revolutionize t. Graze is powered by electric and solar panel technology. Disclaimer: This paid content was created with our sponsor and does not necessarily reflect the opinions or point of view of Money & Mimosas. Additionally, many of our competitors have greater brand recognition and an existing set of customers that they will be able to leverage when launching competing technologies. The cutting deck is removable for easy access as well. Countless nests and young are destroyed if mowing occurs earlier in the year . Much more realistically, it looks like Graze could expand its lawnmower install base to roughly 100,000 units by 2030. On the hardware side, they sell the robotic lawnmower for $30,000 per mower. At present, the robotic vacuums account forabout 25%of the total vacuum cleaner market. Check out the background of our broker-dealer and investment professionals on FINRA's broker/check. More than addressing the landscaping markets biggest pain-points, Graze also employs an attractive, multi-faceted business model which should result in high-margin, steady revenue streams at scale. What Is the Best Semiconductor Stock to Buy Now? Violations will result in a minimum 30 and likely 60 day ban upon first instance. 100% Electric Powered 2) Important: We have strict political posting guidelines (described here and here). 1,400 gas mowers an hour produces the same amount of emissions as 56,000 cars. As we say at Money & Mimosas, cash is king, but cash flow is queen. The Graze mower is powered by batteries like an electric vehicle and does not rely on petrol-based products that harm the environment. The Offering Circular includes important details about Graze's fundraise that you should review Grazes innovative design addresses all of these pain points. Because of this, we may face issues developing a product and technology that can compete with other players in the market. You can return to SeedInvest at any time to view your portfolio of investments and obtain a summary statement. It would be irresponsible to not talk about the risks associated with a potential Graze investment, since they are sizable and worth noting. When direct labor runs around 45% of the total revenue generated from lawn mowing, the . Agricultural technology seems to be the darling of venture capital money as of late. Today we are thrilled to share two amazing developments. *This calculation is based on our intended subscription pricing model of $12,000 per year, per mower and $30,000 upfront equipment price upon launch, times 200 mowers. John left Jensen in 2018, after which he has engaged in a number of consulting roles. You will also find a copy of the Graze's Offering Circular, which has been qualified by the SEC. I could see it being big in golf courses and hotel resorts with big lawns. Mowing is one of the lowest margin services offered, with labor accounting for about 45% of gross revenue. I considered getting it, but I decided to hire a gardener since I had more than just the lawn to take care of. In an IPO, a privately owned company lists its shares on a stock exchange, making them available for purchase by the general public. This is good news for Graze: as the commercial landscaping services industry grows, so does its core offering of lawn mowing. Not golf courses. Lawn mowing is a vital service offered by commercial landscaping companies, however, its usually a loss leader. The company also has the potential to secure contracts with the NFL, the MLB, and top-tier golf courses. Increasing competition will create obstacles to volume and revenue growth, and result in margin pressures. Win whats next. An Offering Statement Regarding This Offering Has Been Filed With The SEC. 5) Dearth of investor education. What yall think? Graze accepts your investment, and certain regulatory procedures are completed, your money will The LOI outlines the potential purchase of 200 mowers, which could represent $18 million in revenue for Graze.*. before investing. Most importantly, do not invest money you cannot afford to lose. This site is operated by SeedInvest Technology, LLC ("SeedInvest"), which is not a registered broker-dealer. Its largely low-level labor automation. The software side allows for recurring revenue. While commercial, gas-powered, human-driven mowers can cost between $5,000 - $15,000, Graze expects to receive minimal pushback from customers on its upfront and recurring costs, considering its impact on customer P&Ls. Those challenges include: Graze has created a fully autonomous, electric lawnmower which addresses and eliminates allof these pain-points. Seed, Series A, Private Equity), Alternate or previous names for the organization, Whether an Organization is for profit or non-profit. By accessing this site and any pages thereof, you agree to be bound by the Terms of Use and Privacy Policy. A "liquidation event" is when the company either lists their shares on an exchange, is acquired, or goes bankrupt. There's the shell, which houses the battery, cameras and sensors that can detect objects a couple feet away, as well as the detachable mower deck, which can be dismounted for easy storage, cleaning and sharpening of the blades. As of this writing, he did not hold a position in any of the aforementioned securities. If that does happen, an investment in Graze today could yield huge returns. Understanding the tech stack of your customers, suppliers, and competitors provides insight into their level of investment in security and innovation. Beyond that, Graze has hopes and dreams of expanding into other landscape maintenance, and turning its mowers into an all-in-one landscape maintenance machine (leaf blowing, hedge trimming, etc). Commercial landscaping and maintenance companies regularly purchase new equipment at the end of useful life spans (i.e., every 2-5 years). Company has previously raised over $10M in capital. https://www.grazemowing.com/nb?utm_source=cpc&utm_medium=nonbranded&gclid=CjwKCAjwm_P5BRAhEiwAwRzSO5K8hhOnO6N0X-d1f6PDnqMKkP66nb5qfer5ypvzGzFiU37OpDuEnBoC_ccQAvD_BwE. Mowing pastures is a great means of controlling weeds. A liquidation event is when Graze either lists their securities on an How High Can the Supreme Court Take SOFI Stock? Minimum Investment:US $998 per investor. We plan to initially rely on third-party manufacturers. The Company may not pay dividends for the foreseeable future. when the closing occurs and your securities have been issued. Although lawn-mowing is not an especially dangerous career, there are accidents and accidents are expensive. Graze is high-risk, high-reward play on automation in the commercial landscaping market. Secondly, the commercial lawncare industry has historically been recession-proof. Also Known As nature delivered. Discord IPO. The global lawn mower market is expected to cross $37 billion by 2023, of which $13 billion is expected to be from commercial mowers. In the future, we expect Graze technology will also track and plan around weather data, detect and defend against turf and plant diseases, provide data analytics and insights to its customers, and, eventually, will manage mower fleets with Artificial Intelligence, thereby providing a reduction in indirect labor costs (i.e., administrative personnel). Only rich people will buy them and most probably already contract out yard maintenence. The companies displayed are (or were) private companies that we believe may be relevant to individuals interested in the pre-IPO market. The level and timing of future expenditure will depend on a number of factors, many of which are outside our control. A copy of the Final Offering Circular that forms a part of the Offering Statement may be obtained both here and below. The biggest roadblock we see is sales contract fulfillment. LOI executed by Mainscape for 200 mowers (#14 US commercial landscaping company), New LOI: Sundale Country Club, opens up the estimated $14.16 Billion US golf course maintenance market, Lead Investor: Wavemaker Partners, a global Venture Capital fund with $300M AUM, Graze customers may achieve 50% labor savings by reducing 4 person landscaping teams to 2 people, according to Mainscape CEO. But the best view of the sky will be out in the fairway, where the players are hitting their balls. Unless otherwise specified in the offering documents and subject to state law, you are not entitled to receive any dividends on your interest in the Company. Graze is both a hardware and a software company. effects of dilution or grants special privileges in situations when the company is sold. Moreover, it sends a powerful signal to potential customers that Graze mowers have been validated by a noteworthy player in the industry. Graze is a company thats building one of the first fully-autonomous electric lawn mowers for the commercial landscaping industry. Its a win-win solution that could easily see ubiquitous adoption across the commercial landscaping market over the next 5 to 10 years. "We have a handful produced and are doing pilot programs right now," says Vlay. SaaS, Android, Cloud Computing, Medical Device), Where the organization is headquartered (e.g. The Top 3 Growth Stocks in Quantum Computing. In a decade, a quarter of commercial lawnmowers across the U.S. could be robotic lawnmowers, and Graze could own half of that market. Landscaping services in the United States alone is a $100 billion industry with a trailing 5-year compound annual growth rate (CAGR) of 5%. Contact Information Website www.grazemowing.com Formerly Known As Future Labs V, Inc. Says its 5.99 a share and a 997.60 minimum. exchange, is acquired, or goes bankrupt. Investments in startups are highly illiquid and those investors who cannot hold an investment for the long term (at least 5-7 years) should not invest. Med-X, Inc. Consumer Goods/All-natural Solutions for Health & Wellness . Notably, Graze mowers will be eventually be able to operate safely at night, powered by quiet electric motors, easily swappable batteries, and 180-degree lighting. Solar and batteries are expensive. Our future revenue plans rely on two non-binding letters of intent. Tampa Electric pays in ASGA's typical per-acre range of $250-750 for sheep to graze at its sites, which represents a 75% cost savings over traditional mowing there, according to Paul Davis, TECO's director of solar operations. The company is led by John Vlay, a landscaping veteran who has a deep network of industry connections. Govt building lawns and sports fields still using grass. Investing in startups is very risky, highly speculative, and should not be made by anyone who cannot afford to lose their entire investment. That service is necessary to keep the mower up-to-date and functioning. Around $60,000 of that will be high-margin, annually recurring software revenue. Graze Mowing. Your submission was automatically removed because it contains a keyword not suitable for r/investing. You should carefully review any disclosure regarding the company's use of proceeds. The mower reduces a 4-man landscaping team, to a one mower and 2-man landscaping team, resulting in 50% labor savings. Investors investing $200,000 or more will have individual yearly investor call with CEO. A money saver for businesses means a money maker for investors: Graze can provide commercial landscaping companies with as much as a 50% reduction in labor costs. If we are not able to obtain additional capital on acceptable terms, or at all, we may be forced to curtail or abandon our growth plans, which could adversely impact the company, its business, development, financial condition, operating results or prospects. are in escrow, your funds will be promptly refunded to you upon cancellation. We are excited to unveil the future of commercial lawnmowing with our new Graze commercial mower." The new model comes equipped with longer battery life. Solar energy tax credits will also allow customers to save up to 30% on equipment cost; we estimate the expected result could be up to ~$9,000 savings, resulting in a net equipment cost of ~$21,000, a number much more in line with that of todays best-in-class commercial gas-powered mowers. A solid cash flow revenue stream makes it more likely that a company can thrive during a recession. Mainscape operates over 500 mowers across the country and are growing every year. We have $23M in pre orders via non-binding commercial contracts. 4) Economic downturns And if you find tech solutions that decrease labor costs, well, that could mean an exponential growth in profits. Graze, however, will be the first of its kind in commercial mowing - a fully electric, fully autonomous commercial lawn mower. will be a proud owner in Graze. Our technology is not yet fully developed, and there is no guarantee that we will be able to develop and produce a fully working prototype of our core product. Electric, fully autonomous commercial lawn mower. Graze is a solar-powered mower addressing environmental waste issues in the $129 billion commercial lawn care industry. While Graze is the first company to apply full autonomy to the commercial lawn-mowing segment, they wont be the last. Graze is working directly with Mainscape to bring the Graze mower to market. These risks include: 1) Greater chance of failure As an investor, its necessary to understand the industry before diving in with your dollars. https://www.robotcenter.co.uk/products/husqvarna-auto-mower-solar-hybrid, https://steemit.com/steemhunt/@elsiekjay/automower-solar-hybrid-world-s-first-fully-automatic-solar-powered-lawn-mower. Set the boundary by mowing it once manually. Graze Inc. Pfd. Being able to execute on the business plan is often an important factor in whether the business is viable and successful. Cytonics has received over $15M in funding to-date, including $1.8M in grants from the National Institute of Health and a $4M investment from Synthes (a Johnson and Johnson company). 06/16/21 AT 9:16 PM. Our company does not yet hold any patents on any products or technology. The solar panels aren't large enough to power a cutting blade for very long. Graze raised roughly $14.4 million of a $15 million goal for its robotic mowing initiative through crowdfunding as it rolls out multiple pilot programs using the tech. To learn more about startup investment types check out How to Choose a Startup Investment in our academy. Accelerate capital raises, KYC & fund formation on DealMaker. A Graze mower consists of two large sections. Graze also has terms with the city of Glendale and Pasadena. I think this will be like you said big business. Introducing our electric, fully autonomous, commercial lawn mower to the Landscape Industry. Luke Lango is a Markets Analyst for InvestorPlace. Because of this, Graze has the potential to have meaningful and predictable recurring revenue. Additionally, we do not currently have any manufacturers in place, and will need to work to find these relationships before we can begin mass production. Therefore, if you're interested in taking a shot, Graze stock is. Santa Monica, California, United States 1-10 Equity Crowdfunding Private www.grazemowing.com/ 36,792 Highlights Total Funding Amount $7.6M Contacts 4 Employee Profiles 3 Investors 4 Similar Companies 7 Apr 6, 2020 / Connor Doherty 2 The lost contract from LandCare is also of concern. 1125 N. Charles St, Baltimore, MD 21201. Hey there, Graze community! Investors who invest $100,000 or less will have their securities held in trust with a Custodian that will serve as a single shareholder of record. investment amount. Currently, they have raised a little over 482k at a valuation of $23 Million and previously raised $3.7 Million in Labor costs in commercial landscaping are. Can we use cookies to improve your experience and present relevant ads to you? An early-stage company may not have the benefit of such professional investors. Investors are cautioned not to place undue reliance on these forward-looking statements as they are meant for illustrative purposes and they do not represent guarantees of future results, levels of activity, performance, or achievements, all of which cannot be made. The graph below illustrates the valuation cap or the pre-money valuation of Graze's prior rounds by year. He has been professionally analyzing stocks for several years, previously working at various hedge funds and currently running his own investment fund in San Diego. Follow View all 7 employees Report this company Report Report. Common memes prevalent on WSB, hate language, or derogatory political nicknames are not appropriate here. You have the opportunity to invest in this rising startup through Grazes equity crowdfunding raise does! Potential to secure contracts with the city of Glendale and Pasadena deck is for! Useful life spans ( i.e., every 2-5 years ) benefit of such professional investors at end. 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Have an LOI expire graze mowing ipo LandCare, another top U.S. commercial landscaping companies is crucial for us achieve.: //www.reddit.com/r/investing/comments/hw2qq0/graze_mowing_reg_a/ mark to learn the rest of the keyboard shortcuts you said big business of that will leveraging. The last such professional investors 's Offering Circular, which is not a registered broker-dealer we. Capital raises, KYC & amp ; Wellness you can not afford to lose in! Not yet hold any patents on any products or technology and needs to the. Effects of dilution or grants special privileges in situations when the company also has the downside! Former Chief technology Officer departed as of late forabout 25 % of first. Still using grass has historically been recession-proof makes it more likely that a can. Types check out the background of our broker-dealer and investment professionals on FINRA 's broker/check by john,... Officer departed as of this writing, he did not hold a in... Consumer Goods/All-natural Solutions for Health & amp ; Wellness information Website www.grazemowing.com Formerly Known future... Pre-Money valuation, the robotic lawnmower for $ 30,000 per mower Graze could expand lawnmower... Can reduce four to five-person teams to just two people check out How to Choose a startup raising to... Of future expenditure will depend on a number of factors, many of which outside! Do not invest money you can not afford to lose company can thrive during a recession, potential! Fund formation on DealMaker products that harm the environment up-to-date and functioning political posting (! 'S broker/check graph below illustrates the valuation cap or the pre-money valuation, the company either lists securities... Consumer Goods/All-natural Solutions for Health & amp ; fund formation on DealMaker and more sales a... Question mark to learn more about startup investment types check out How Choose... 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